{"id":173569,"date":"2025-12-10T21:00:00","date_gmt":"2025-12-11T03:00:00","guid":{"rendered":"https:\/\/elotroenfoque.mx\/?p=173569"},"modified":"2025-12-10T20:27:47","modified_gmt":"2025-12-11T02:27:47","slug":"scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca","status":"publish","type":"post","link":"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/10\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\/","title":{"rendered":"SCJN rechaza intento de Salinas Pliego por apropiarse del t\u00e9rmino &#8216;azteca&#8217;"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">El empresario <strong>Ricardo Salinas Pliego<\/strong> busc\u00f3 registrar en exclusiva el vocablo <strong>\u201cazteca\u201d<\/strong> para fines period\u00edsticos, pero enfrent\u00f3 la negativa del <strong>Indautor<\/strong> y reveses judiciales que culminaron con el rechazo definitivo de la Suprema Corte.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El ministro presidente <strong>Hugo Aguilar<\/strong> desech\u00f3 la petici\u00f3n de TV Azteca para que la Corte revisara un amparo, al determinar que el caso trataba \u00fanicamente <strong>asuntos de legalidad<\/strong> y no un tema constitucional.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con esta resoluci\u00f3n qued\u00f3 firme la <strong>negativa definitiva<\/strong> para que la televisora pudiera registrar el t\u00e9rmino \u201cazteca\u201d, ya que no existe <strong>ning\u00fan recurso legal adicional<\/strong> para revertir el fallo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El acuerdo notific\u00f3 que el desechamiento del recurso de revisi\u00f3n en amparo directo es <strong>inimpugnable<\/strong>, por lo que la determinaci\u00f3n queda firme <strong>por ministerio de ley<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El conflicto inici\u00f3 cuando la televisora solicit\u00f3 el <strong>registro de reserva de derechos<\/strong> para el vocablo \u201cazteca\u201d con fines period\u00edsticos, solicitud que Indautor rechaz\u00f3 y que posteriormente fue ratificada por la <strong>sala especializada en propiedad intelectual<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n lee: <strong><a href=\"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/10\/impulsan-deporte-y-cultura-en-escuelas-de-celaya-con-inversion-de-3-7-mdp\/\">Impulsan deporte y cultura en escuelas de Celaya con inversi\u00f3n de 3.7 mdp<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TV Azteca promovi\u00f3 un <strong>amparo directo<\/strong>, alegando violaciones a sus derechos y una interpretaci\u00f3n incorrecta del <strong>art\u00edculo 188<\/strong> de la Ley Federal del Derecho de Autor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, el tribunal colegiado determin\u00f3 que el t\u00e9rmino \u201cazteca\u201d es un <strong>gentilicio<\/strong> y, por lo tanto, no puede registrarse como una reserva de derechos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El 27 de noviembre, la compa\u00f1\u00eda present\u00f3 ante la Corte un <strong>recurso de revisi\u00f3n<\/strong>, pero fue desechado al d\u00eda siguiente, cerrando de manera definitiva <strong>toda v\u00eda jur\u00eddica<\/strong> para obtener el registro.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.tiktok.com\/@elotroenfoque\/video\/7521931568865217810?_r=1&amp;_t=ZS-8xeh92v0PRA\">Sigue tambi\u00e9n las noticias en TikTok<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El empresario Ricardo Salinas Pliego busc\u00f3 registrar en exclusiva el vocablo \u201cazteca\u201d para fines period\u00edsticos, pero enfrent\u00f3 la negativa del Indautor y reveses judiciales que culminaron con el rechazo definitivo de la Suprema Corte. El ministro presidente Hugo Aguilar desech\u00f3 la petici\u00f3n de TV Azteca para que la Corte revisara un amparo, al determinar que&#8230;<\/p>\n","protected":false},"author":4,"featured_media":173570,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[13,4517],"class_list":["post-173569","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-otrasnoticias","tag-guanajuato","tag-noticias-guanajuato"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SCJN rechaza intento de Salinas Pliego por apropiarse del t\u00e9rmino &#039;azteca&#039; - El otro enfoque<\/title>\n<meta name=\"description\" content=\"La Suprema Corte desech\u00f3 de forma definitiva la petici\u00f3n de TV Azteca para registrar en exclusiva el vocablo \u201cazteca\u201d con fines period\u00edsticos, confirmando la negativa del Indautor y tribunales anteriores.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/10\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SCJN rechaza intento de Salinas Pliego por apropiarse del t\u00e9rmino &#039;azteca&#039; - El otro enfoque\" \/>\n<meta property=\"og:description\" content=\"La Suprema Corte desech\u00f3 de forma definitiva la petici\u00f3n de TV Azteca para registrar en exclusiva el vocablo \u201cazteca\u201d con fines period\u00edsticos, confirmando la negativa del Indautor y tribunales anteriores.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/10\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\/\" \/>\n<meta property=\"og:site_name\" content=\"El otro enfoque\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-11T03:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elotroenfoque.mx\/wp-content\/uploads\/2025\/12\/salinas-pliego-y-azteca.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1004\" \/>\n\t<meta property=\"og:image:height\" content=\"544\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Equipo Redaccion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Equipo Redaccion\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/10\\\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/10\\\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\\\/\"},\"author\":{\"name\":\"Equipo Redaccion\",\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/#\\\/schema\\\/person\\\/8eb322f84d0bd9f337e462905519a1ae\"},\"headline\":\"SCJN rechaza intento de Salinas Pliego por apropiarse del t\u00e9rmino &#8216;azteca&#8217;\",\"datePublished\":\"2025-12-11T03:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/10\\\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\\\/\"},\"wordCount\":289,\"image\":{\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/10\\\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elotroenfoque.mx\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/salinas-pliego-y-azteca.jpg\",\"keywords\":[\"Guanajuato\",\"Noticias Guanajuato\"],\"articleSection\":[\"Otras Noticias\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/10\\\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\\\/\",\"url\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/10\\\/scjn-rechaza-intento-de-salinas-pliego-por-apropiarse-del-termino-azteca\\\/\",\"name\":\"SCJN rechaza intento de Salinas Pliego por apropiarse del t\u00e9rmino 'azteca' - 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