{"id":174421,"date":"2025-12-22T14:04:17","date_gmt":"2025-12-22T20:04:17","guid":{"rendered":"https:\/\/elotroenfoque.mx\/?p=174421"},"modified":"2025-12-22T15:15:19","modified_gmt":"2025-12-22T21:15:19","slug":"isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato","status":"publish","type":"post","link":"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/22\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\/","title":{"rendered":"ISSEG lanza app de farmacias con descuentos diarios y env\u00edo a domicilio en Guanajuato"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">La <strong>gobernadora de Guanajuato, Libia Dennise Garc\u00eda Mu\u00f1oz Ledo<\/strong>, present\u00f3 una <strong>aplicaci\u00f3n m\u00f3vil de Farmacias ISSEG<\/strong> que busca cambiar la forma en que los ciudadanos adquieren medicamentos, al integrar descuentos diarios, compras digitales y servicio a domicilio en una sola plataforma.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La <strong>herramienta digital del ISSEG<\/strong> fue dada a conocer durante una transmisi\u00f3n en l\u00ednea, donde se explic\u00f3 que la aplicaci\u00f3n permite solicitar <strong>medicamentos, art\u00edculos de salud y productos de uso cotidiano<\/strong> sin necesidad de acudir f\u00edsicamente a una sucursal.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"961\" height=\"538\" src=\"https:\/\/elotroenfoque.mx\/wp-content\/uploads\/2025\/12\/libia-presenta-app-de-farmacias-isseg-1.jpg\" alt=\"\" class=\"wp-image-174423\" srcset=\"https:\/\/elotroenfoque.mx\/wp-content\/uploads\/2025\/12\/libia-presenta-app-de-farmacias-isseg-1.jpg 961w, https:\/\/elotroenfoque.mx\/wp-content\/uploads\/2025\/12\/libia-presenta-app-de-farmacias-isseg-1-300x168.jpg 300w, https:\/\/elotroenfoque.mx\/wp-content\/uploads\/2025\/12\/libia-presenta-app-de-farmacias-isseg-1-768x430.jpg 768w\" sizes=\"auto, (max-width: 961px) 100vw, 961px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">De acuerdo con la mandataria estatal, el lanzamiento de esta <strong>APP de Farmacias ISSEG<\/strong> responde a una estrategia de modernizaci\u00f3n institucional que prioriza el <strong>acceso a precios bajos<\/strong>, la eficiencia en el servicio y el respaldo financiero para las familias guanajuatenses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durante la presentaci\u00f3n, <strong>Libia Dennise Garc\u00eda<\/strong> realiz\u00f3 una compra en tiempo real para mostrar el funcionamiento del sistema, recibiendo su pedido en menos de media hora, lo que evidenci\u00f3 la <strong>capacidad log\u00edstica<\/strong> de la red de farmacias en zonas con cobertura activa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La <strong>directora general del ISSEG, Judith Ju\u00e1rez<\/strong>, explic\u00f3 que la aplicaci\u00f3n puede descargarse de manera gratuita en <strong>dispositivos Android y iOS<\/strong>, y que facilita funciones como consultar inventarios, localizar sucursales cercanas y acceder a <strong>promociones exclusivas<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n lee: <strong><a href=\"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/22\/polemica-por-sandalias-de-lujo-de-la-senadora-por-morena-sasil-de-leon-son-de-leon-defiende\/\">Pol\u00e9mica por sandalias de lujo de la senadora por Morena Sasil de Le\u00f3n; son de Le\u00f3n, defiende<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aunque la <strong>plataforma digital est\u00e1 disponible a nivel nacional<\/strong>, el <strong>servicio de entrega a domicilio<\/strong> opera actualmente en <strong>28 municipios de Guanajuato<\/strong>, as\u00ed como en localidades de <strong>Michoac\u00e1n y Jalisco<\/strong>, ampliando la presencia regional del instituto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como parte del atractivo de la aplicaci\u00f3n, el ISSEG implement\u00f3 un <strong>esquema semanal de descuentos<\/strong>, enfocado en distintos tipos de medicamentos y productos, incluyendo <strong>gen\u00e9ricos, especialidades, vitaminas y art\u00edculos dirigidos a la mujer<\/strong>, con beneficios adicionales para quienes cuentan con la <strong>Tarjeta Rosa<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La <strong>nueva app de Farmacias ISSEG<\/strong> tambi\u00e9n permite crear perfiles personales, guardar direcciones de env\u00edo, dar seguimiento a pedidos y realizar <strong>pagos seguros<\/strong>, reforzando el objetivo de ofrecer un servicio accesible, moderno y alineado con las necesidades actuales de la poblaci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.tiktok.com\/@elotroenfoque\/video\/7521931568865217810?_r=1&amp;_t=ZS-8xeh92v0PRA\">Sigue tambi\u00e9n las noticias en TikTok<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La gobernadora de Guanajuato, Libia Dennise Garc\u00eda Mu\u00f1oz Ledo, present\u00f3 una aplicaci\u00f3n m\u00f3vil de Farmacias ISSEG que busca cambiar la forma en que los ciudadanos adquieren medicamentos, al integrar descuentos diarios, compras digitales y servicio a domicilio en una sola plataforma. La herramienta digital del ISSEG fue dada a conocer durante una transmisi\u00f3n en l\u00ednea,&#8230;<\/p>\n","protected":false},"author":4,"featured_media":174422,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8646],"tags":[13,4517],"class_list":["post-174421","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-principales","tag-guanajuato","tag-noticias-guanajuato"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ISSEG lanza app de farmacias con descuentos diarios y env\u00edo a domicilio en Guanajuato - El otro enfoque<\/title>\n<meta name=\"description\" content=\"La gobernadora Libia Dennise Garc\u00eda Mu\u00f1oz Ledo present\u00f3 la nueva app de Farmacias ISSEG, que ofrece descuentos permanentes, compras en l\u00ednea y entregas a domicilio en varios municipios.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/22\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ISSEG lanza app de farmacias con descuentos diarios y env\u00edo a domicilio en Guanajuato - El otro enfoque\" \/>\n<meta property=\"og:description\" content=\"La gobernadora Libia Dennise Garc\u00eda Mu\u00f1oz Ledo present\u00f3 la nueva app de Farmacias ISSEG, que ofrece descuentos permanentes, compras en l\u00ednea y entregas a domicilio en varios municipios.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elotroenfoque.mx\/index.php\/2025\/12\/22\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\/\" \/>\n<meta property=\"og:site_name\" content=\"El otro enfoque\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-22T20:04:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-22T21:15:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elotroenfoque.mx\/wp-content\/uploads\/2025\/12\/libia-presenta-app-de-farmacias-isseg-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"763\" \/>\n\t<meta property=\"og:image:height\" content=\"486\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Equipo Redaccion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Equipo Redaccion\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/22\\\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/22\\\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\\\/\"},\"author\":{\"name\":\"Equipo Redaccion\",\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/#\\\/schema\\\/person\\\/8eb322f84d0bd9f337e462905519a1ae\"},\"headline\":\"ISSEG lanza app de farmacias con descuentos diarios y env\u00edo a domicilio en Guanajuato\",\"datePublished\":\"2025-12-22T20:04:17+00:00\",\"dateModified\":\"2025-12-22T21:15:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/22\\\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\\\/\"},\"wordCount\":385,\"image\":{\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/22\\\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elotroenfoque.mx\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/libia-presenta-app-de-farmacias-isseg-2.jpg\",\"keywords\":[\"Guanajuato\",\"Noticias Guanajuato\"],\"articleSection\":[\"Principales\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/22\\\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\\\/\",\"url\":\"https:\\\/\\\/elotroenfoque.mx\\\/index.php\\\/2025\\\/12\\\/22\\\/isseg-lanza-app-de-farmacias-con-descuentos-diarios-y-envio-a-domicilio-en-guanajuato\\\/\",\"name\":\"ISSEG lanza app de farmacias con descuentos diarios y env\u00edo a domicilio en Guanajuato - 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